From keyword research to campaign reporting, digital marketing involves many connected decisions. Learners in Daya Basti can develop that end-to-end understanding through a curriculum that combines foundational lessons with applied work.
This entry-level program builds the vocabulary and workflow of digital marketing through guided lessons, platform exercises and basic campaign planning. Learners in Daya Basti can build a strong foundation before moving into advanced subjects.
Download Curriculum
This longer route develops stronger practical understanding of organic and paid acquisition. Learners from Daya Basti explore SEO, advertising, social platforms, email and AI tools while completing applied assignments.
Download Curriculum
The advanced track is for learners who want to understand how marketers improve campaigns after launch. It combines paid acquisition, analytics, automation and AI applications.
Download Curriculum
A postgraduate-style learning route for those who want digital marketing at a strategic level. The curriculum combines advanced tools with business thinking, data interpretation and structured planning.
Download CurriculumGuided projects provide a place to combine several topics at once. Learners can practice planning a campaign, selecting channels, developing content, tracking results and suggesting improvements.
InquirePractical sessions introduce tools and thinking used by working marketers. Learners can practice creating campaigns, organizing content, reading reports and identifying areas that need improvement.
InquireStudents are encouraged to ask why a campaign works, not simply how to launch it. This develops analytical thinking around targeting, creatives, keywords, budgets, conversions and reporting.
InquireDigital marketing requires both execution and interpretation. Practical exercises therefore include campaign-style planning as well as reviewing performance indicators and deciding what should change next.
InquireThe institute emphasizes practical competence, not only course completion. Learners are introduced to campaign planning, platform execution, optimization and reporting so they can understand professional marketing workflows.
The institute combines foundational marketing knowledge with hands-on platform learning, projects and modern AI applications. Learners in Daya Basti can build their understanding progressively instead of studying disconnected topics.
Practical Industry Ready Training
Learn from Industry Experts
Launch a Career
Book Free Demo
Founder & Managing Director
Co-Founder & Dir. Operations
GM - Operations
BDO - North
Daya Basti
⭐️⭐️⭐️⭐️⭐️ “The trainers explained difficult topics in a straightforward way and gave enough context before moving into the tools. That made the learning curve easier for me.”
Daya Basti
⭐️⭐️⭐️⭐️⭐️ “The learning path was clear from the beginning. Each topic built on the previous one, and the practical assignments gave me a way to check my understanding.”
Daya Basti
⭐️⭐️⭐️⭐️⭐️ “I joined with a basic understanding of social media and left with a much broader view of digital marketing. SEO, paid advertising, analytics and AI started making sense as connected skills.”
info@iifra.com
(+91) 9540404843
(+91) 9540404843